Marketing Requests - Details

Job Number: 5623

Account Code:
Department ID:
Commodity Code:
Event Name: Three Nights of Horror @ Exit 33

Requestor Name: Joe Campbell
Department:
Requestor Phone: 3153618177
Requestor Email: joe.campbell@onenterprises.com
Director's Email: steven.haselbacher@turningstonecasino.net

Actual Event Date: 2016-10-27
Expiration Date: 2016-09-13
Date Needed: 2016-09-09

Target Audience: halloween
Project Description:
THREE NIGHTS OF HORROR AT EXIT 33 - GENERIC MARKETING REQ - PAMELA/JESSAMYN/DAWAYNE ARE ALREADY IN THE KNOW* :) “Three Nights of Horror” Halloween 2016 Edit 1 Exit 33 One-Sheet The Scoop: Three Nights of Horror will take place on the following dates: - October 27th // Thursday LAVA OPENS 9PM ON THURSDAY ONLY o 18+ (Lava) o 21+ (The Gig, Tin Rooster, Turquoise Tiger) - October 28th // Friday o 21+ (All venues) - October 29th // Saturday DAYLIGHT SAVINGS IS NOT THIS DAY*** o 21+ (All venues) Entertainment: - High Caliber Entertainment will be present throughout the entirety of the weekend with a large troupe - October 27th // Thursday o The Gig ◘ Bands & Brews 9pm o Tin Rooster ◘ Country Karaoke 9pm o Lava Nightclub ◘ DJ Konflict 9pm o Atrium ◘ TBD 9pm - October 28th // Friday o The Gig ◘ Gridley Paige 9pm o Tin Rooster ◘ Jason Wicks Band 9pm o Lava Nightclub ◘ DJ 360 & S-Dot & Derrick J 10pm o Turquoise Tiger ◘ Primetime 9pm o Atrium ◘ TBD 9pm - October 29th // Saturday o The Gig ◘ Mullett 9pm o Tin Rooster ◘ The Beadle Brothers 9pm o Lava Nightclub ◘ Chris Reiners & DJ Excell 9pm o Turquoise Tiger ◘ TBD 9pm o Atrium ◘ TBD 9pm Ticket Cost: - All Access Available Pre-order: $60.00 (includes 3 Free Drinks, guaranteed entry into any venue) TBD! - October 27th // Thursday o The Gig ◘ NO COVER CHARGE o Tin Rooster ◘ NO COVER CHARGE o Lava Nightclub ◘ $30 (General Admission) / $50 Line Jumper Pass o Turquoise Tiger ◘ NO COVER CHARGE - October 28th // Friday o The Gig ◘ $15 (Shared with Tin Rooster) o Tin Rooster ◘ $15 (Shared with The Gig) o Lava Nightclub ◘ $30 (General Admission) o Turquoise Tiger ◘ No cover - October 29th // Saturday o The Gig ◘ $15 (Shared with Tin Rooster) o Tin Rooster ◘ $15 (Shared with The Gig) o Lava Nightclub ◘ $30 (General Admission) o Turquoise Tiger ◘ No cover Costume Contest: TOTAL PRIZES = OVER $10,000 - October 27th // Thursday o The Gig ◘ NONE o Tin Rooster ◘ NONE o Lava Nightclub ◘ $400/200/100 - Most Creative & Most Sexy 11:30PM COSTUME CONTEST o Atrium ◘ $400/200/100 - Most Creative & Most Sexy 10:30PM COSTUME CONTEST - October 28th // Friday o The Gig ◘ $400/200/100 - Most Creative & Most Sexy 12:30AM COSTUME CONTEST o Tin Rooster ◘ $400/200/100 - Most Creative & Most Sexy 12:00AM COSTUME CONTEST o Lava Nightclub ◘ $400/200/100 - Most Creative & Most Sexy 11:30PM COSTUME CONTEST - October 29th // Saturday o The Gig ◘ $400/200/100 - Most Creative & Most Sexy 12:30AM COSTUME CONTEST o Tin Rooster ◘ $400/200/100 - Most Creative & Most Sexy 12:00AM COSTUME CONTEST o Lava Nightclub ◘ $400/200/100 - Most Creative & Most Sexy 11:30PM COSTUME CONTEST Launch Marketing Timeline: - Ongoing Facebook Ad Campaign: September 12th – October 31st - Weekly Paid Boosted Facebook Posts / Paid to Lava & Exit33 September 12th – October 31st - Teaser Video Paid Boost (Exit 33) October 1st – October 31st


Designer Assigned

Copywriter Assigned

Coordinator Assigned

Jessamyn Harter
315.361.7956
Email

Pamela Ouimet
3618667
Email

No coordinator assigned.


Graphics

Ad Creation: No

Backlit: Yes
Quantity:

Banners - Indoor: No

Banners - Outdoor: No

Brochures: No
Quantity:

Coupons: No
Quantity:

Digital Sign: No

Digital Screen - Public: Yes

Digital Screen - HR: No

Gift Certificates: No
Quantity:

Invitations: No
Quantity:

Photography: No
Quantity:

Postcards: No
Quantity:

Rackcards/Flyers: No
Quantity:

Send Logo: No

Sign: No

Tent Cards: No
Quantity:

Tickets: No
Quantity:

T-Stand: No
Quantity:

Menu: No
Quantity:

PowerPoint Presentation: No

Other: No
Description:


Copywriting

Brochures: No
Copy Provided: No
Invitations: No
Proof Copy: No
Web Copy: Yes

Classifieds: No
Creative Writing Needed: No
Letter: No
Radio Script: Yes

Copy/Fact Sheet Attached: Yes
Directory Listing: No
Overhead/Onhold: Yes
TV/Video Script: No


Direct Marketing

Use Previously Created List: No

List Parameters (tiers,interests,..):
THREE NIGHTS OF HORROR AT EXIT 33 - GENERIC MARKETING REQ - PAMELA/JESSAMYN/DAWAYNE ARE ALREADY IN THE KNOW* :) “Three Nights of Horror” Halloween 2016 Edit 1 Exit 33 One-Sheet The Scoop: Three Nights of Horror will take place on the following dates: - October 27th // Thursday LAVA OPENS 9PM ON THURSDAY ONLY o 18+ (Lava) o 21+ (The Gig, Tin Rooster, Turquoise Tiger) - October 28th // Friday o 21+ (All venues) - October 29th // Saturday DAYLIGHT SAVINGS IS NOT THIS DAY*** o 21+ (All venues) Entertainment: - High Caliber Entertainment will be present throughout the entirety of the weekend with a large troupe - October 27th // Thursday o The Gig ◘ Bands & Brews 9pm o Tin Rooster ◘ Country Karaoke 9pm o Lava Nightclub ◘ DJ Konflict 9pm o Atrium ◘ TBD 9pm - October 28th // Friday o The Gig ◘ Gridley Paige 9pm o Tin Rooster ◘ Jason Wicks Band 9pm o Lava Nightclub ◘ DJ 360 & S-Dot & Derrick J 10pm o Turquoise Tiger ◘ Primetime 9pm o Atrium ◘ TBD 9pm - October 29th // Saturday o The Gig ◘ Mullett 9pm o Tin Rooster ◘ The Beadle Brothers 9pm o Lava Nightclub ◘ Chris Reiners & DJ Excell 9pm o Turquoise Tiger ◘ TBD 9pm o Atrium ◘ TBD 9pm Ticket Cost: - All Access Available Pre-order: $60.00 (includes 3 Free Drinks, guaranteed entry into any venue) TBD! - October 27th // Thursday o The Gig ◘ NO COVER CHARGE o Tin Rooster ◘ NO COVER CHARGE o Lava Nightclub ◘ $30 (General Admission) / $50 Line Jumper Pass o Turquoise Tiger ◘ NO COVER CHARGE - October 28th // Friday o The Gig ◘ $15 (Shared with Tin Rooster) o Tin Rooster ◘ $15 (Shared with The Gig) o Lava Nightclub ◘ $30 (General Admission) o Turquoise Tiger ◘ No cover - October 29th // Saturday o The Gig ◘ $15 (Shared with Tin Rooster) o Tin Rooster ◘ $15 (Shared with The Gig) o Lava Nightclub ◘ $30 (General Admission) o Turquoise Tiger ◘ No cover Costume Contest: TOTAL PRIZES = OVER $10,000 - October 27th // Thursday o The Gig ◘ NONE o Tin Rooster ◘ NONE o Lava Nightclub ◘ $400/200/100 - Most Creative & Most Sexy 11:30PM COSTUME CONTEST o Atrium ◘ $400/200/100 - Most Creative & Most Sexy 10:30PM COSTUME CONTEST - October 28th // Friday o The Gig ◘ $400/200/100 - Most Creative & Most Sexy 12:30AM COSTUME CONTEST o Tin Rooster ◘ $400/200/100 - Most Creative & Most Sexy 12:00AM COSTUME CONTEST o Lava Nightclub ◘ $400/200/100 - Most Creative & Most Sexy 11:30PM COSTUME CONTEST - October 29th // Saturday o The Gig ◘ $400/200/100 - Most Creative & Most Sexy 12:30AM COSTUME CONTEST o Tin Rooster ◘ $400/200/100 - Most Creative & Most Sexy 12:00AM COSTUME CONTEST o Lava Nightclub ◘ $400/200/100 - Most Creative & Most Sexy 11:30PM COSTUME CONTEST Launch Marketing Timeline: - Ongoing Facebook Ad Campaign: September 12th – October 31st - Weekly Paid Boosted Facebook Posts / Paid to Lava & Exit33 September 12th – October 31st - Teaser Video Paid Boost (Exit 33) October 1st – October 31st

Date List Last Used:
List Date:
Drop Date:

Requestor's Name:

List/Mailing Name:

Estimated Quantity To Mail:


Media

Billboards: Yes

Magazine: No

Newspaper: No

Publications: No

Radio: Yes

Television: No

Other: No

Deadline: 2016-09-21


Employee Communications

HR Symon Board: Yes

Team Spirit Central Banner: No

T-Stand: No

Team Talk: Yes

Poster(s): No
Quantity:

HR Flyers: No
Quantity:

Email Employee News & Information: No


Web/Internet

Email Marketing Campaign: No

External Web Banners: Yes

Turningstone.com Banner: Yes

Website Update: Yes